philosophy
(how i work)typography first
Most design problems are typography problems wearing a costume. Get the type system, hierarchy, and rhythm right and the interface starts explaining itself.
systems over screens
A beautiful screen is an anecdote; a design system is an argument. Variables, tokens, and component libraries mean the hundredth screen ships as sharp as the first.
craft survives handoff
Design isn't done in Figma — it's done when it ships. Dev Mode, accessibility standards, and tight engineering collaboration are part of the work, not an afterthought.
experience
(4+ years) 2021 — presenttictaps
digital & product designerFull UI redesign of a mobile gaming app ahead of launch — 50+ screens, design system on Figma variables, App Store suite, Webflow landing.
readymag
digital & product designerEditor UI redesign to WCAG standards; scaled the component library by 30–40 components on design tokens; typography-heavy landings and onboarding.
svg group
digital designerEnd-to-end design for 10+ startups across fintech, real estate, hospitality, and education — three projects a month, modular systems throughout.
future plc
digital designerPromoted from intern in 4 months. Owned design across 3 major editorial campaigns — 50+ assets each, motion banners in After Effects.
independent
freelance designerWebsites, identities, and campaigns for 15 clients across the UK, Netherlands, Italy, Spain, and Bali — mostly repeat referrals.